Final Evaluation- Question 1

The music videos we researched as our real media texts were:

·         Peter Kay’s animated All Star band

We were going to do intertextuality based around the fact that ‘Accidentally in love’ is in the Shrek 2 film but we decided that it would be too hard and there would have been copyright issues. Peter Kay’s video is an example of the use of animated characters which links with Shrek being an animated character.

·         Smash mouth- All Star and I’m a believer

These videos and ours share the same format i.e. scenes of the band playing/ singing the songs mixed in with scenes showing the songs narrative. It’s been done before and it works and we have reuses that format. The songs narratives from the Smash mouth All Star video and I’m a believer shows us comical elements and we have tried to emulate this with the scenes from our songs narrative. I think that there is a very strong and coherent relationship between the narrative and the performance of the song in our music video, for example when they play the drums and guitar and sing they show their emotions and this links with the way they feel about the girl (Steve Archer’s theory).

·         Angels and airwaves- call to arms

This video has very loose narrative. In the end our narrative was more structured and we used the format from the smash mouth videos.

·         Manic street preachers- your love alone

With this video we were looking for ideas for shots to use in our video. We used a few mid shot and quite a lot of close ups in a small enclosed space. We have taken some of the ideas for camera angles such as the close up side shot of the lead singer.

On the surface we didn’t think much of our album song names but we found that they had a much heavier meaning than we thought they did.

 

On the whole we decided to develop the conventions of our genre because we felt that any alternative that we could have come up with wouldn’t of created as good as brand image than if we had stuck to the conventions.